personal brand & web design for underrepresented entrepreneurs
Does this sound like you?
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You're just starting out and need a visual identity system, not just a logo.
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You DIY'd your logo in Canva but need something more strategic.
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Your business is growing, but your brand hasn't kept up.
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Your branding looks different everywhere: social, website, and print.
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Your brand photos are outdated and don't reflect where you're headed.
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Your logo suite is solid, but your website is stuck in 1999.
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You or your business represents marginalized communities and individuals.
Then you've come to the right place ;)
the full brand & web design experience
our most common package for businesses of all sizes.
full brand & web design package
$4,500
- Full Brand Strategy: By defining your mission, vision, values, audience, competitors, and messaging at the start, your brand is built on substance, not aesthetics.
- Custom Logo Suite: Strategic, fully custom logo suite with 3 variations built to adapt across every platform.
- 6-page Website: Up to 6 pages using your brand visuals, built to convert visitors into clients and grow with you using platforms like WordPress, Shopify, and Wix Studio.
- Complete Visual Toolkit: Custom illustrations, color palette, pattern design, social media templates, and suggested photography and typography suggestions for a cohesive look everywhere you show up.
- Brand Guidelines: Your brand should look the same no matter where it shows up, and this guide shows exactly how to apply everything included with confidence.
- 5-8 weeks
- 3 monthly payments of $1,500
- 10% discount if paid in full
other ways to work with wth design studio
because one size does not fit all ;)
full brand system $2,400
- Full Brand Strategy: By defining your mission, vision, values, audience, competitors, and messaging at the start, your brand is built on substance, not aesthetics.
- Custom Logo Suite: Strategic, fully custom logo suite with 3 variations built to adapt across every platform.
- Complete Visual Toolkit: Custom illustrations, color palette, pattern design, social media templates, and suggested photography and typography suggestions for a cohesive look everywhere you show up.
- Brand Guidelines: Your brand should look the same no matter where it shows up, and this guide shows exactly how to apply everything included with confidence.
- 4-6 weeks
- 3 monthly payments of $800
- 10% discount if paid in full
mini brand system $1,000
- Mini Brand Strategy: We define your basic positioning and audience first so every visual has a purpose.
- Custom Logo Suite: Strategic, fully custom logo suite with 3 variations built to adapt across every platform.
- Color Palette and Typography: A consistent, defined palette and font pairing suggestion to keep everything cohesive and recognizable.
- Brand Guidelines: Your brand should look the same no matter where it shows up, and this guide shows exactly how to apply everything included with confidence.
- 3-5 weeks
- 2 monthly payments of $500
- 10% discount if paid in full
website in a week $2,400
- Prep Work Checklist: A fast build only works when everything is ready to go. You complete a prep checklist and send over all items on the list (website copy, videos, images, inspiration, etc.) before design begins so there's no hiccups in the design process. *A trusted vendor list is available for SEO and Copywriting add-ons.
- Website in a Week: With the strategy and content in place, we design and build your site in a single dedicated week with a prep call the week before to kick us off.
- Launch-Ready Website: A live site that's built to turn visitors into clients.
- Prep Work: TBD, it's up to how quickly you can get all required materials turned in
- Design Time: 1 week
- 3 monthly payments of $800
- 10% discount if paid in full
on-demand designer subscription $500 monthly
- Dedicated Monthly Designer: Consistent, skilled design without the hassle of determining salary, benefits, or onboarding an in-house designer.
- Monthly Design Hours: Up to 5 hours a month of reserved time to use on whatever your brand needs from social media graphics to sales materials and more.
- Predictable Monthly Investment: One set monthly package with a 3-month minimum keeps budgeting simple and your brand consistent.
- Up to 5 hours of design time per month
- Deliverables within 1-2 weeks of request
- $500 monthly
- Commitments range from 3, 6, 9, or 12 months.
Brand & Website Audit $150
- Full Brand & Website Review: We evaluate what's working, what's off-brand, and what's costing you clients with fresh eyes. It's common to not see the missed opportunities when you're personally tied to the business.
- Clear Next Steps: Insight is only useful with direction, which is why we provide a DIY to-do checklist to improve and fix the audit findings.
- Fee Applied to Final Package: If you decide the DIY checklist is not for you, the audit fee goes toward the package you select with WTH Design Studio .
- Within 1-2 weeks of request
- $150 monthly
- Fee applies to any future purchase of packages with WTH Design Studio
Brand Photography $400
- Strategy-informed Shoot Planning: Great images support your brand goals not just your feed. We plan every shot around your audience and messaging.
- Professional Photoshoot: We capture you, your work, and your space so you have custom, branded stock photos for all your marketing needs.
- Polished, ready-to-use images: Photos are curated, edited, and ready to use for your website, social media, digital ads, and print marketing.
- 2-hour photoshoot
- Photo gallery delivered in 1-2 weeks
- $400 per 2-hour photoshoot
full brand system $2,400
- Full Brand Strategy: By defining your mission, vision, values, audience, competitors, and messaging at the start, your brand is built on substance, not aesthetics.
- Custom Logo Suite: Strategic, fully custom logo suite with 3 variations built to adapt across every platform.
- Complete Visual Toolkit: Custom illustrations, color palette, pattern design, social media templates, and suggested photography and typography suggestions for a cohesive look everywhere you show up.
- Brand Guidelines: Your brand should look the same no matter where it shows up, and this guide shows exactly how to apply everything included with confidence.
- 4-6 weeks
- 3 monthly payments of $800
- 10% discount if paid in full
mini brand system $1,000
- Mini Brand Strategy: We define your basic positioning and audience first so every visual has a purpose.
- Custom Logo Suite: Strategic, fully custom logo suite with 3 variations built to adapt across every platform.
- Color Palette and Typography: A consistent, defined palette and font pairing suggestion to keep everything cohesive and recognizable.
- Brand Guidelines: Your brand should look the same no matter where it shows up, and this guide shows exactly how to apply everything included with confidence.
- 3-5 weeks
- 2 monthly payments of $500
- 10% discount if paid in full
website in a week $2,400
- Prep Work Checklist: A fast build only works when everything is ready to go. You complete a prep checklist and send over all items on the list (website copy, videos, images, inspiration, etc.) before design begins so there's no hiccups in the design process. *A trusted vendor list is available for SEO and Copywriting add-ons.
- Website in a Week: With the strategy and content in place, we design and build your site in a single dedicated week with a prep call the week before to kick us off.
- Launch-Ready Website: A live site that's built to turn visitors into clients.
- Prep Work: TBD, it's up to how quickly you can get all required materials turned in
- Design Time: 1 week
- 3 monthly payments of $800
- 10% discount if paid in full
on-demand designer subscription $500 monthly
- Dedicated Monthly Designer: Consistent, skilled design without the hassle of determining salary, benefits, or onboarding an in-house designer.
- Monthly Design Hours: Up to 5 hours a month of reserved time to use on whatever your brand needs from social media graphics to sales materials and more.
- Predictable Monthly Investment: One set monthly package with a 3-month minimum keeps budgeting simple and your brand consistent.
- Up to 5 hours of design time per month
- Deliverables within 1-2 weeks of request
- $500 monthly
- Commitments range from 3, 6, 9, or 12 months.
Brand & Website Audit $150
- Full Brand & Website Review: We evaluate what's working, what's off-brand, and what's costing you clients with fresh eyes. It's common to not see the missed opportunities when you're personally tied to the business.
- Clear Next Steps: Insight is only useful with direction, which is why we provide a DIY to-do checklist to improve and fix the audit findings.
- Fee Applied to Final Package: If you decide the DIY checklist is not for you, the audit fee goes toward the package you select with WTH Design Studio .
- Within 1-2 weeks of request
- $150 monthly
- Fee applies to any future purchase of packages with WTH Design Studio
Brand Photography $400
- Strategy-informed Shoot Planning: Great images support your brand goals not just your feed. We plan every shot around your audience and messaging.
- Professional Photoshoot: We capture you, your work, and your space so you have custom, branded stock photos for all your marketing needs.
- Polished, ready-to-use images: Photos are curated, edited, and ready to use for your website, social media, digital ads, and print marketing.
- 2-hour photoshoot
- Photo gallery delivered in 1-2 weeks
- $400 per 2-hour photoshoot
frequently asked questions
How do I know which service is right for me?
For everything you need to have a consistent, branded experience for your clients, I suggest the Full Brand & Web Design package.
For just the basics, I would suggest the Mini Brand package.
If you already have solid branding and just need a website design (or redesign), I'd suggest the Website in a Week package.
For any rebrands or refreshes, the business size and deliverables needed will directly influence whether or not you'll need the Mini or Full Brand packages.
For just the basics, I would suggest the Mini Brand package.
If you already have solid branding and just need a website design (or redesign), I'd suggest the Website in a Week package.
For any rebrands or refreshes, the business size and deliverables needed will directly influence whether or not you'll need the Mini or Full Brand packages.
Can I add services later?
Yes, of course!
When you select a service, there will be an option in the proposal to add services that complement the original package. (brand photography for brand design, web design for the brand-only package, etc.)
You can always add additional services there, or you're always welcome to come back when the time is right to purchase additional services :)
When you select a service, there will be an option in the proposal to add services that complement the original package. (brand photography for brand design, web design for the brand-only package, etc.)
You can always add additional services there, or you're always welcome to come back when the time is right to purchase additional services :)
How involved do I need to be in the process? What's my role?
All packages are a collaborative process and an ongoing relationship.
You'll be expected to participate in questionnaires providing all requested assets like photos, videos, logos, graphics, etc.
For the Website in a Week, you'll be expected to provide everything stated above, plus the website copy, among other details. You will receive templates and guides to help you create this content on your own, though I am happy to provide a trusted vendor list if you want to outsource copywriting and SEO optimization.
You'll be expected to participate in questionnaires providing all requested assets like photos, videos, logos, graphics, etc.
For the Website in a Week, you'll be expected to provide everything stated above, plus the website copy, among other details. You will receive templates and guides to help you create this content on your own, though I am happy to provide a trusted vendor list if you want to outsource copywriting and SEO optimization.
How do I book or buy a package?
Once you fill out the contact form associated with the package you're interested in, you'll receive an email to complete the proposal.
In the proposal, you'll be able to select all services you would like to add, sign the contract, and submit your first payment.
In the proposal, you'll be able to select all services you would like to add, sign the contract, and submit your first payment.
How do monthly payments work?
Payments are automatically drafted each month on the date the first payment was made. Ex: If the first payment was submitted on September 21st, then the next payment will draft automatically on October 21st.
What if my project finishes before my payments do, or runs longer than expected?
Your payment schedule is set at signing and isn't tied to project milestones. If your project wraps early, remaining payments continue as scheduled.
If delays push the timeline out, the project may still be in progress after your final payment.
If delays push the timeline out, the project may still be in progress after your final payment.
what is the one logo concept method?
Instead of a stack of options to choose between, you receive one logo concept built directly from your strategy, that will be refined based on your feedback.
how do you use ai in your business?
I do not use Generative AI in my content and will not use it in future projects.
I do use Claude for admin help and large sections of copywriting, but all ideas and strategies come directly from my brain :)
I do use Claude for admin help and large sections of copywriting, but all ideas and strategies come directly from my brain :)
what are the typography and licensing rules?
Due to copyright and licensing rules, I will not be able to purchase licenses for fonts and certain graphics or stock photos on your behalf. You will need to do that independently and send me the licensing details and materials you purchased.
I try to keep typography suggestions to $50 or less per font and use free services like Google Fonts where I can. But this is a common extra expense that clients see during the brand and web process.
I try to keep typography suggestions to $50 or less per font and use free services like Google Fonts where I can. But this is a common extra expense that clients see during the brand and web process.
