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the joy we give with larissa willsey

mini brand & web design package

the challenge:

The Joy We Give needed a brand as warm as the work behind it, with a voice and website that welcome people in instead of talking at them. The Joy We Give isn't just individual therapy or immigration services, but a greater community movement where joy spreads from one person to all of their close friends and family.

the strategy:

We built a mini brand strategy around community, love, and organic joy, then defined a voice that is compassionate, warm, fun, grounded, and conversational. Clinical language and toxic positivity stayed out, and nothing in the brand treats people as broken. The goal was copy that feels human, never transactional.

the solution:

  • A mini strategy document, extensive logo suite, color palette, and typography
  • Mini brand strategy guide with messaging examples for therapy services, immigration services, and community work
  • Brand guidelines so the brand stays consistent as it grows
  • A 10-page website that carries the brand voice from first headline to final call to action
the joy we give logo mockupthe joy we give secondary logothe joy we give submark logoblack and white variants the joy we give

dude, you're so cool but, how can we work together?

Strategic-led brand design starts with establishing the basics; Mission, Vision, and Values. Followed by a deep dive into a Target Audience analysis, Competitor Analysis, and suggested Creative Direction before we ever put pen to paper.

A website in a week! It sounds as easy as it is. Once all content has been submitted by you, the client, we will have a meeting to go over any final prep work and expectations and you'll have a website ready to launch the following week. How quick we get to that week, all depends on how quickly you can gather all needed content for the website (branding, images, videos, website copy), etc. (Brand design, copywriting, photography add-ons are available through WTH Design Studio).

Brand photography is the most underrated, forgotten element to a strong brand. Having curated custom "stock" photos to use for your website and social media is what makes brands jump from a basic mom & pop business to an established force in their respective industry.

Consistent, on-demand, graphic design support meant for product-based business or service businesses that require frequent flyers, advertisements, and other graphics on a month-to-month basis.

ready to build a uniquely, authentic brand?!

Let's hexing go!!

dude, you're so cool but, how can we work together?

Strategic-led brand design starts with establishing the basics; Mission, Vision, and Values. Followed by a deep dive into a Target Audience analysis, Competitor Analysis, and suggested Creative Direction before we ever put pen to paper.

A website in a week! It sounds as easy as it is. Once all content has been submitted by you, the client, we will have a meeting to go over any final prep work and expectations and you'll have a website ready to launch the following week. How quick we get to that week, all depends on how quickly you can gather all needed content for the website (branding, images, videos, website copy), etc. (Brand design, copywriting, photography add-ons are available through WTH Design Studio).

Brand photography is the most underrated, forgotten element to a strong brand. Having curated custom "stock" photos to use for your website and social media is what makes brands jump from a basic mom & pop business to an established force in their respective industry.

Consistent, on-demand, graphic design support meant for product-based business or service businesses that require frequent flyers, advertisements, and other graphics on a month-to-month basis.

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